Nicco Mele is a leading expert in the integration of social media and Web 2.0 with politics, business and communications. He is the author of “The End of Big: The Consequences of Radical Connectivity" published by St. Martin’s Press in April of 2013.
As the webmaster for Governor Howard Dean’s 2004 presidential race, Nicco and the campaign team pioneered the use of technology and social media that revolutionized political fundraising and American politics. Later that year, Nicco founded Echo & Co, a leading internet strategy consulting company. Nicco leads Echo & Co., a digital consulting firm with offices in Boston, Detroit and Washington, DC. Echo & Co. aids clients who are facing, and being overtaken by, overwhelming technological and social change. In addition to Echo’s strategic consulting practice, our design and technical teams have ten years of experience designing digital experiences and executing technical projects. We are recognized experts in Drupal development.
Now an adjunct faculty at Harvard’s Kennedy School, Nicco teaches graduate level classes on the internet and politics. In 2009, Nicco was named the Spring 2009 Visiting Edward R. Murrow Distinguished Lecturer at the Harvard Shorenstein Center for the study of Press, Politics and Public Policy.
Nicco also co-founded GeniusRocket.com, which used the internet to change the advertising concept by soliciting creative online in an open and collaborative process. He also launched ProxyDemocracy.com, an online resource for proxy voting and shareholder resolutions.
Named in 2003 by Esquire Magazine as one of America ‘s “best and brightest,” Nicco was born in West Africa to foreign service parents. He spent his early years overseas in Asia and Africa before graduating from high school in Malaysia and from the College of William and Mary in Virginia. Nicco’s wife, Morra Aarons, is also a well-known internet entrepreneur and blogger. They have two sons: Asa “Ace” Mele and Tom Mele.
Nicco serves on the board of several start-ups, including Common Place, BrighterPlanet, TurboVote, and Isis Parenting. He also sits on the board of two non-profits, Democracy21 and the News Literacy Project (Technology Advisory Committee), and he was recently named to the Advisory Board of the Nieman Foundation for Journalism at Harvard. He is the co-founder of the Massachusetts Poetry Festival.